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VP of Marketing

Transect is a fast-growing startup on a mission to balance conservation of the natural world with the needs of the built world by making environmental due diligence easy for business.  
 

Transect is looking for an ambitious, experienced VP of Marketing to join our growing team! As VP of Marketing you will deploy your skills to directly increase company revenue through focusing on lead generation and shaping and promoting our company brand. This position includes the necessary seniority and authority to accomplish his/her goals. We have a fast-growing customer base; our clients span across industries and range in size from startups to Fortune 50 companies.

What you will do:

  • Lead a marketing department and grow the team as the need arises
  • Cultivate innovation, foster new ideas, constantly rethink how we’re doing things, and test out new approaches
  • Generate inbound lead generation strategy and execution through digital campaign execution and brand-shaping across all channels (SEO, social media, email, website, thought leadership, etc.) 
  • Develop campaign strategy to generate inbound leads and marketing qualified leads across all channels
  • Create thoughtful and authentic content for digital distribution and outbound use across all channels
  • Conduct user interviews and user research to assist content creation and better shape messaging
  • Advise on marketing messaging, brand strategy, and growth tactics
  • Conduct market research on our customers and competitors
  • Set and constantly achieve KPIs

What you should have:

  • Success in building a brand and digital marketing strategy across a growth stage SaaS B2B company
  • 5+ years of experience leading marketing teams by providing direction, delegation, and removing obstacles to get work done
  • Live in the San Antonio, TX or Austin, TX area or able to relocate
  • Strong track record of consistently achieving KPIs, even under tough circumstances
  • Ability to take on new opportunities and tackle challenges with a sense of urgency, high energy, and enthusiasm
  • Proven ability to plan and prioritize work to meet commitments aligned with organizational goals 
  • Acumen for cultivating innovation, thinking outside the box, and creating new and better ways for the organization to be successful 
  • Excellent verbal and written communication skills 
  • Experience in the renewable energy or real estate industry preferred 
  • Experience with CRMs, preferably Hubspot

 

Email careers@transect.com if you're interested in hearing more!